AdoramaPix started out as the one-hour photo lab for Adorama Camera over 10 years ago and quickly became the go-to lab for film processing in New York. Devoted exclusively to the digital image, they have seven Noritsu 34PRO digital printers, which are designed for professional photofinishers. AdoramaPix aims to please clients with the highest possible quality prints and the best prices around. All orders printed by AdoramaPix are inspected by QA professionals prior to shipping.




Below are the prints and products you may offer through your PhotoShelter website if you choose to use AdoramaPix as your automated fulfillment print vendor. Please note the wholesale cost of each item on this list. As the seller, you are responsible for the wholesale costs of the individual prints and products your clients order. When you make a sale, we will assess these costs, and charge you on Adorama’s behalf on your next month’s PhotoShelter statement.

AdoramaPix wholesale print and product offerings can be viewed here.



AdoramaPix uses Kodak Endura paper for all available finishes: Glossy, matte, lustre, and metallic.

Kodak Endura paper is a workhorse of a paper, and it's robust. It features soft/smooth flesh-tone reproduction and enhanced highlight and shadow detail. The paper's moderate contrast and pleasing color saturation work well in a variety of photographic applications from portraits and weddings to commercial shoots. Since its inception, KODAK PROFESSIONAL ENDURA Paper Imaging Emulsion Technology has become Kodak's standard for photographic image output.

Technical specifications for Kodak Endura paper can be found here.

Key Features:

  • Realistic color saturation and color accuracy
  • Vibrant greens, blues, magentas, and reds
  • Natural-looking whites
  • Neutral tone scale from highlights to shadows
  • Consistent print quality from digital printers
  • State-of-the-art image longevity (100 years before noticeable fading in typical home display and 200 years dark storage under the most common storage conditions)
  • Excellent reproduction of skin tones with neutral flesh reproduction from highlights to shadows



AdoramaPix will print images in one of five finishes: Glossy, Matte, Lustre, or Metallic. Please refer to the Print and Product pricing profile within your account for information as to which print sizes are offered in which finishes.

Glossy photos are printed on coated paper with a very smooth, shiny reflective surface. Glossy finishes have a high-contrast appearance and look slick to the touch when not under glass. This finish has an excellent dynamic range and color - slightly more "pop" than the matte paper, though less noticeable once framed.

  • Photos will have a shiny finish.
  • Colors are vibrant.
  • Images are crisp and sharp (assuming the original photo was in focus).
  • Glossy finish does not produce a textured look when scanned and converted to digital.

Matte finishes have a very smooth, non-glare surface. Matte finishes have a lower contrast when printed and are often used to enhance the texture of a print.

  • Fingerprints and smudges are not as visible.
  • Works very well with black-and-white photographs.
  • Glare is significantly reduced with matte-finish prints.

Lustre paper is the premier paper most preferred by portrait and wedding photographers and is considered more of a professional-grade paper. Lustre has a slight gloss with a subtle, often pearl-like texture. Lustre paper has a deeper color-saturization than matte, has a higher contrast, and is thicker than consumer paper.

  • Fingerprints and smudges are not as visible
  • Anti glare
  • Pro quality paper
  • Great for framing
  • Excellent for wedding photos

Metallic paper is extremely durable and produces an almost chrome-like burnished appearance; photographers have described the look as “chrome on paper.” The glossy finish and metallic look of this paper will enable you to create prints with exceptional visual interest and depth.

  • Striking, distinctive, eye-catching metallic look
  • Increased color gamut for rich impact and intense blacks to enhance print appeal
  • Exceptional sharpness
  • Optimized for digital printing



AdoramaPix will print images in the sRGB color space. If a purchased image to be fulfilled by Adorama was uploaded to your archive in a color space other than sRGB, we will convert it for you before sending it to the lab for fulfillment. Please note we will never alter your original file.

If you are interested in soft-proofing your images for the best possible color management, you may download Adorama’s ICC Profile.

AdoramaPix also offers an automated color correction option you may choose to enable for your PhotoShelter print orders. This is recommended if you aren't color profiling every image.


Back Printing

Back printing allows you to enter text which will be printed on the back of the image (e.g. "John Smith Photography"). When setting prices for Adorama prints and products, you will find the back printing option available as a free-form text field. In this field you may place whatever text you wish to be printed on the backs of your images.



Currently, AdoramaPix does not white label orders. The AdoramaPix name will be listed on all exterior packaging and interior packing slips. 

When a client purchases a print to be fulfilled by Adorama, he or she will be able to choose from the following list of generic shipping options. Adorama will then select the best courier that will deliver your buyer's order most efficiently based on the estimated transit time. 

Methods, transit times (after processing) and rates are as follows:

Country Method Transit Time Quantity/Size Rate
USA Standard Mail USPS 7-10 days Any $5.00
  UPS Second Day 2 days Any $13.95
  UPS Next Day 1 day Any


International International Location specific Any


Note: AdoramaPix will ship 24x36 prints and larger rolled. Anything smaller will ship flat.


A Note on Die-Cut Wallet Prints

A ‘"Die-Cut Wallet" print will display four copies of the same image on a 5x7 sheet, each individual image with rounded corners. Due to these rounded corners, the edges of each image will usually be cropped ¼" around all four sides.

Please refer to the Adorama Forums for more detailed information as to how Die-Cut Wallets are handled.

Still have questions? Contact us.


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